Photo credit: Sketch The Journalist
Austin Lanier Signs With Much Luvv Records
Around 2 years ago Austin Lanier was introduced to our founder and president, Von Won via The New Cool, one of Houston’s hottest groups. At that time, Von Won was working for the radio station and Austin wanted to get him his music. Austin ran to the car, grabbed his laptop and burned him a copy of what was currently his mixtape and wrote his name and number on the cd with a sharpie. The next morning Von Won popped in the cd and was thoroughly impressed. He called Austin the next day and encouraged him to be wise about making moves. He told him he was a boss and to make sure before he signed with anyone to make sure the business was right.
Fast forward a couple years, a smashing single called “Me Time,” and solid mentorship from one of Von’s mentors and Christian hip hop royalty Tre 9, Austin finds himself in a position to resurrect Much Luvv Records. Tre9 has found a new CEO in Brennan Bolin and they are ready to take the label and Austin to the top. There is a lot to this story and we will be releasing the news as the story unfolds! Check out Austin’s hit single “Me Time” right here!